HOUSE OVERSIGHT 028839 InsightsPod FY2017 FY2018 FY2019 Revenue $400,000 $850,000 $1,600,000 Direct Costs Gross Margin $400,000 $850,000 $1,600,000 Gross Margin % 100% 100% 100% Operating Expenses Salary $263,200 $284,720 $548,056 Employee Related Expenses $48,000 Office Space / Utilities $29,333 $32,000 $32,000 Insurance $500 $500 $500 Accounting and Legal Expenses $5,000 $5,000 $5,000 Servers $7,200 $14,400 $14,400 Trade Shows and Exhibitions $11,250 $15,000 $15,000 PR / Marketing Agency $176,000 $192,000 $192,000 Twitter Data acquisition $55,000 $60,000 $60,000 Total Operating Expenses $547,483 $603,620 $914,956 Operating Income ($147,483) $246,380 $685,044 Interest Incurred Depreciation and Amortization Income Taxes $0 $19,779 $137,009 Total Expenses $547,483 $623,399 $1,051,965 Net Profit ($147,483) $226,601 $548,035 Net Profit / Sales (37%) 27% 34% Page 22 CONFIDENTIAL - DO NOT DISSEMINATE. This business plan contains confidential, trade-secret information and is shared only with the understanding that you will not share its contents or ideas with third parties without the express written consent of the plan author.