Figure $19 A, 9 te-8 B , (88 Csie-5 : — _ civil rights — genocide — capitalism ar women's rights — the Holocaust 2- — communism o 08+ — children's rights 4+ — ethnic cleansing — terrorism 5 — animal rights S 0.6 a 4 i 0.4 2 0.2 fi * a 0.0 — a 0 a A 0 —— 1800 1850 1900 1950 2000 1800 1850 1900 1950 2000 1800 1850 1900 1950 2000 D F 1e-7 E 4e-5 F,, 1e-5 — sea levels — quinine — germs gh atmospheric CO2 107 aspirin ef od hygiene rc — _ global temperature — penicillin : — sterilization 5 ] — antibiotics v4 =. 2} | 1.0 & | 05 7 at a a ! A hottie 0 ——" ol 00 a a 0.0 O 1800 1850 1900 1950 2000 1800 1850 1900 1950 2000 1800 1850 1900 1950 2000 G tes ee —tiCi4Ak—_ te re | 19 et ee ee Pe banking 157 Upper Volta — __ radio (US) — the economy — Burkina Faso —— radio (GB) o — the depression i= . 1.0 2 2+ — recession c — GDP * . - th ~s mw 4 I 05 — CAN N LL | ———————————— a 0.0 raw 0.0 ee 1800 1850 1900 1950 2000 1800 1850 1900 1950 2000 1800 1850 1900 1950 2000 J, i 1e-5 K P 1e-7 L te7 , — football — Babe Ruth 3 — golf 4+ — Jesse Owens o 1.0+ —= baseball —— Joe Namath | é —_ basketball 3 — Michael Jordan 2 co — hockey — Mike Tyson fa 0.5 Nan 6 4 2, — Wayne Gretzky F y AW) d a6 LE | ‘ ‘ TPIS " 1800 1850 1900 1950 2000 1800 1850 1900 1950 2000 1800 1850 1900 1950 2000 Year Year Year Fig. $19. Culturomic ‘timelines’ reveal how often a word or phrase appears in books over time. (A) ‘civil rights’, ‘women’s rights’, ‘children’s rights’ and ‘animals rights’ are shown. (B) ‘genocide’ (blue), ‘the Holocaust’ (green), and ‘ethnic cleansing’ (red) (C) Ideology: ideas about ‘capitalism’ (blue) and . . . h . ‘communism’ (green) became extremely important during the 20" century. The latter peaked during the 1950s and 1960s, but is now decreasing. Sadly, ‘terrorism’ (red) has been on the rise. (D) Climate change: Awareness of ‘global temperature’, ‘atmospheric CO2’, and ‘sea levels’ is increasing. (E) ‘aspirin’ (blue), ‘penicillin’ (green), ‘antibiotics’ (red), and ‘quinine’ (cyan). (F) ‘ger