From: "Uber NYC" • To: <[email protected]> Subject: Read Before You Ride: How to Avoid Expensive Fares on New Year's Date: Wed, 31 Dec 2014 13:06:23 +0000 tUBER It Hi Jeffrey, With more than two million rides tonight, we expect New Year's Eve to be our busiest night ever! Busy nights require surge pricing to get enough cars on the road and ensure you always have a reliable ride. THE BEST TIME TO RIDE On New Year's Eve, everyone is looking for rides at exactly the same times. We expect the highest fares between 12:30 and 2:30 AM. For the most affordable rides, request right when the ball drops at midnight or wait until later for prices to return to normal. ALWAYS NOTIFIED IN ADVANCE Don't forget: You'll always be notified in advance and asked to confirm any increased rates, and you can always estimate your fare before requesting. SPLIT YOUR FARE You're sharing the night with your favorite people - why not share the cost of your ride home? Use Fare Split and let your friends chip in. EFTA00651864