n My wunutes Personal Fitness Training My30Minutes Global, LLC Dubai, U.A.E. Po.Box 124688 Phone: Mobile: FORMAL OFFER and LETTER OF INTENT for Franchise development in New York, U.S.A. I. BRAND AND MATERIAL: Access to all my 30 minutes intellectual property, including use of name Images for display and marketing (press release, media, brochures...) Official franchisee Standard Operating Procedures (SOP) booklet (50+ pages about day to day operations, management and training — to be used for set-up and reference) Social media presence and support (Facebook, Instagram) site Existing documentation including: o Letterhead, Client forms (Trial session contra-indications & medical check, contracts, surveys/feedback, etc.), schedules, descriptions, literature etc. Legal documents when applicable and Corporate structure & guidelines Pre written marketing material and testimonials, success stories All interior and exterior designs including custom furnishing proofs, wallpaper and graphics, signs, etc. II. LICENSING AND COACHING: - EMS licensing for all trainers initially Master coaching for manager initially General EMS business and sales coaching retreats twice yearly Administration & Organization, Sales & Marketing, General mental, and Nutrition coaching initially upon set-up ** Subsequent training and coaching done at a discounted rate of 20% Discounted Daily Fee Jemima 1,500 AED - consultation III. RECRUITMENT: - Use of current trainer database and outreach - Potential `loaning' of current staff members at different branches IV. INTANGIBLES: - Site and set-up analysis Local area protection covering a 10km radius from studio location (314.16 sq. km) o New franchise request first right of refusal in area (72 hours) o Informed of franchise request outside area as courtesy Cost and liquidity plan, Investment plan, and Weekly monitoring from Day 1 and a physical presence consultation quarterly **Intangible Justification Essentia